When I was at Big Lots over the weekend I noted to the employee I was talking to that I was surprised to see the back-to-school items already being put out. His comment was, “I know – it does seem early.” But when I thought about it, the new school year is less than two months away and retailers tend to like an awful lot of lead time. I surmise back-to-school is just around the corner from retailers’ perspective.
Today I went to Hobby Lobby and was taken aback to see Christmas items starting to be displayed throughout the store. Christmas – December 25th – a full six months away. I could hardly believe it. It is one thing to get a jump on the holidays, but this isn’t a jump it is a catapult!
The last thing I want to be thinking about as I am easing into summer is Christmas. Thinking of Christmas in June is a downer…a BIG downer. When I think of Christmas, I think of holiday cards, decorating, trying to find exactly the right gifts for the folks on my list, making family plans for Christmas Eve and Christmas Day, cooking, parties, and doing all these activities in winter weather. Hello! This is my chillaxin’ time Hobby Lobby – the time of year when I don’t have to actively worry about things that are six months away. How dare you drag out the Christmas extravaganza now and ruin my summer zen!!
Uggh…why must it be like this? Every year the holiday roll-out gets earlier and earlier. First it overtook Thanksgiving, then Halloween, and now it’s working its way toward Independence Day – where will it stop? What’s next…a hostile takeover of Easter?
I hate to sound like a Scrooge, but it is too soon Hobby Lobby – TOO SOON. I hope consumers across America will let Hobby Lobby know that they object to the Christmas fast-track and refuse to participate in the lunacy of Christmas in June. It is time for us to take back our holidays and show retailers that we are not just mindless consumers they can endlessly manipulate.
Day one thousand and eighty-five of the new forty – obla di obla da